News

Core Values that inspire Greatness

Core Values that inspire Greatness

Organisations and companies must put systems in place to live up to the corporate values that they espouse in order to maximise and inspire performance.

A Name to Stand the Test of Time

A Name to Stand the Test of Time

Lawrence Chong, CEO of Consulus & Shiraz Latiff, CEO of Hummingbird International, talk about how to create a meaningful and unique brand name to galvanise stakeholders and gain a lasting advantage.

938 Live Interviews Lawrence Chong on Branding

938 Live Interviews Lawrence Chong on Branding

Consulus CEO, Lawrence Chong, was recently interviewed on 938 Live’s morning programme, “Small Talk, Big Returns”, where he shared his views on the common misconceptions on branding. Read the full transcript.

The Interview by Radio 938 Live about Consulus

The Interview by Radio 938 Live about Consulus

Lawrence Chong, CEO at Consulus, was interviewed by Singapore news radio station, 938 Live on their morning programme, “Small Talk, Big Returns”. Chong shared his views on the common misconceptions on branding, contrasting them with Consulus’ inside-out method. Below is a transcript of the whole interview, broadcast over three days from 8 to 10 April, 2013.

Seek your own philosophy for success

Seek your own philosophy for success

In a series of op-eds in Ceylon Today, Lawrence Chong, CEO of Consulus, and Shiraz Latiff, CEO of Hummingbird International share their insight on the importance of understanding your staff and team.

How to Profit from Failures

How to Profit from Failures

As part of a series of opinion editorials for Ceylon Today, Lawrence Chong, CEO of Consulus, and Shiraz Latiff, CEO of Hummingbird International, contributed their views on “How to Profit from Failures”.

Siow Chiang Rebrands as SureCatch World

Siow Chiang Rebrands as SureCatch World

Siow Chiang & Company Private Limited, Southeast Asia’s leading wholesaler and manufacturer of sports fishing tackle, has rebranded itself using the new name of SureCatch World.

At BIBD, wishes do come true

At BIBD, wishes do come true

Instead of the usual lucky draw activities, we developed Wish Campaign for Brunei’s national bank BIBD, creating an initiative that will cultivate a culture of saving in the country.

Many Features to Like, Few Reasons to Love

Many Features to Like, Few Reasons to Love

The incremental innovation that many of the latest gadgets tout actually do little to improve the customer experience. Roy Chen, Senior Strategy Consultant at Consulus, outlines what is important in product development.

Upcoming: The 2nd ConsulusCIRCLE Vietnam

Upcoming: The 2nd ConsulusCIRCLE Vietnam

On 8th November 2012, the 2nd ConsulusCIRCLE, Vietnam will take place at the 3rd floor of Sy Phu Restaurant, 5 Truc Bach, Hanoi, Vietnam to continue encouraging Vietnamese leaders to build purpose-led communities so as to truly shape the future of Vietnam.